Marketing mailers congratulate women on pregnancy

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(KKTV) - A woman reached out to us after she got a card in the mail congratulating her daughter on being pregnant. Only she says her daughter isn't pregnant. Our own Katie Pelton is looking into the cards that are being sent to women across the country.

Marketing mailers congratulate women on pregnancy.

Robyn was taken aback when she opened the card that was sent to her daughter.

"My goodness," said Robyn. "When I opened it up, it shows that, 'Holy guacamole, you're going to have a baby!' My daughter said, 'Mom, I'm not going to have a baby.'"

Inside the card is what looks like a handwritten note from someone named "Jenny B".

"'Congratulations, I'm so excited for you. I hope you like these,'" Robyn read from the card. "And inside were cut-out coupons and then gift cards in the total of $245."

She's not the only one who got this.

"At that point, I was pretty confused and startled because I'm not pregnant," said Lena Ghamrawi.

CBS News said this was apparently a marketing idea from a company called Mother's Lounge, a wholesaler of mom and baby products out of Utah.

The Better Business Bureau (BBB) told CBS News it's "unsure what mailing lists the business is using, but not all of the women who receive these mailings are pregnant."

"People are very concerned when they get this because they want to know what list they are on that says that they're pregnant," said Jane Rupp, BBB president and CEO of northern Nevada and Utah.

We reached out to Mothers Lounge and they sent us the following statement: "We are a proud Utah company that has been in operation since 2005. Millions of families in the US have ordered from our brands throughout the years. Mothers Lounge has mailed a heartfelt note which includes gift cards with proof of activation, and coupons to new mothers. The qualified recipients for this mailer have, at one point, subscribed to an opt-in list for maternity deals and coupons through a third party marketing company. All information from third party companies is only used internally for Mothers Lounge and is not sold or used for anything else other than the direct marketing of Mothers Lounge. We are very grateful for all our customers! Thank you for your continued support!"