BRONCOS LAUNCH NEW HD VIDEO PLATFORM

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DENVER, Colo.– The Denver Broncos have officially launched the Broncos DeskSite, a new HD video platform that proactively delivers hours upon hours of exclusive Broncos content to fans – for free.

Essentially a DVR for the Internet, the Broncos DeskSite serves as a personalized video recorder and content library for Broncos HD video. Instead of smartphones, this specialized “Big Screen” app offers new technology specifically designed for laptops, desktops and tablets, to support fans' growing consumption of online video.

To provide this new fan experience, the Broncos have partnered with DeskSite, a digital media company based in Irvine, Calif.

“The Broncos DeskSite offers fans everything they want, and equally important, nothing they don’t,” said Richard Gillam, CEO of DeskSite. “With this new platform, we’ve made some exciting leaps forward in the evolution of digital media, most notably in the twin pillars of content curation and content access. If you’re a serious Broncos fan, this is a ‘must have’ experience.”

The app automatically downloads and stores videos directly to users’ devices, allowing fans to view content without having to be connected to the Internet. Playback is instantaneous, with none of the buffering, freezing or dropping associated with streaming video. Options include audiovisual alerts, dramatically reducing the delay between a video's initial release and fan access.

In addition to serving as a premium HD video delivery platform and programmable DVR, the Broncos DeskSite operates as a central hub for aggregated access to Broncos digital content, including the team’s official website, Twitter feeds and Facebook page.

“We’re excited to have another way to deliver our great video content to Broncos fans around the world,” said Dennis Moore, Vice President of Sales & Marketing. “We found that DeskSite offers great technology on a user-friendly platform.”

Video programming includes full-length Broncos TV shows, interviews with players and coaches, postgame recaps, in-depth scouting combine and draft coverage, cheerleader spotlights and breaking news.

For more information (and to access this product), visit www.broncos.desksite.com.

About DeskSite
DeskSite is a new digital media company that’s revolutionizing the way fans connect with their favorite entertainment brands. The company has partnered with many of the world’s most valuable sports teams to continuously deliver highly-produced, team-specific HD video content across a broad demographic spectrum.




 
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