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Comcast To Start New Minority-Owned Cable Channels

By: AP
By: AP

NEW YORK (AP) -- Comcast says four minority-owned networks will be launched on its cable-TV systems in the next two years, including channels spearheaded by music mogul Sean "P. Diddy" Combs and NBA Hall of Famer Earvin "Magic" Johnson.

Combs' network, called Revolt, will have programming fueled by music and pop culture.

Johnson's channels, named Aspire, will target African-American families with positive, aspirational programming.

El Rey will be a general entertainment network in English geared to Latino audiences.

BabyFirst Americas is designed for infants, young children and their parents. The Philadelphia-based Comcast Corp. announced Tuesday that it will be the first of the networks to appear, debuting in April.

These networks and six more as-yet-unannounced channels will be carried by Comcast. The company didn't mention other cable providers planning to carry the new networks.


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